The Amsterdam Metropolitan Area aims to lead the field internationally with innovations to promote a healthy lifestyle and active old age. By developing innovations for sustainable care and welfare with scalable business models, the collaborating companies, healthcare providers, government and residents will make the switch from ‘healthcare consumer’ to ‘health producer’. The key to this transformation is disease prevention through smart applications of data analyses.

By 2025, the residents of the Amsterdam Metropolitan Area (AMA) will be able to expect two extra healthy life years as a result of efforts on prevention through the use of data. The region will develop sustainable solutions for the health of its inhabitants by means of scientific research, data analysis and the implementation of innovative interventions.

To achieve our aims, the Board has decided to focus efforts on the following focal points:

• Ecosystem: strengthening and developing the health ecosystem in the AMA and strengthening the region’s international position as a European health hub
• AI & Health: making use of the opportunities offered by Artificial Intelligence (AI) for health in the AMA, focused on establishing an AI Health Lab