What we do

By 2025, the Amsterdam Area will be among the top three most innovative regions in Europe. It’s the year in which Amsterdam will be celebrating its 750th anniversary.

Metropolis of the future

The Amsterdam Economic Board works to develop the smart, green and healthy metropolis of the future for all residents of the Amsterdam Area. We do so by accelerating the most important transitions of our time: the digital, circular and energy transitions.

To make a concentrated contribution to these transitions, we focus on urban challenges and work with industry, universities and government to develop the future of the region.

For each challenge, we have visualised a dot on the horizon representing where we want to be as a region in 2025:

  • Circular Economy: by 2025, the Amsterdam Area will be a frontrunner in the field of smart solutions for resource conservation, so that valuable resources will be used more efficiently and for longer.
  • Energy: by 2025, we will have taken major steps in the Amsterdam Area towards the transition to a flexible, robust and affordable energy system.
  • Digital Connectivity: by 2025, the Amsterdam Area will be the most important place in Europe for data-driven innovation.
  • Health: by 2025, the inhabitants of the Amsterdam Area will be able to add two healthy years to their life expectancy.
  • Mobility: by 2025, city transport in the Amsterdam Area will be zero emission.
  • Jobs of the Future: by 2025, the Amsterdam Area will be the most successful region in the field of utilising, retaining and attracting talent.

By initiating, mobilising and promoting new initiatives within these challenges and placing the focus on innovation, we are working towards the metropolis of the future.

Impact on urban challenges

Urban areas face complex challenges, such as a shortage of resources, pollution by emissions, diffuse ownership of data, people suffering from chronic diseases at younger ages, and groups that are disadvantaged in the labour market.

The Amsterdam Economic Board brings together industry, government and universities in the Amsterdam Area to find pioneering solutions to these urban challenges. The aim is to collaborate on the smart, green and healthy metropolitan area of the future. We do this in four areas:

Building ecosystems We have a unique function as a network and bring together organisations that would normally not necessarily come into contact. These ecosystems make fertile ground for knowledge exchange and a starting-point for new partnerships.

Identifying innovative opportunities The Board plays an important role in spotting chances for new forms of innovative collaboration and industry, for example via theme-oriented learning communities, consortiums of trendsetters, or the development of new business models.

Boosting and mobilising the network Based on the opportunities identified, the Board activates the network to carry out experiments and pilots and to set up programmes.

Providing data-driven insights – The Board has an important strategic knowledge function and makes data-driven insights available at different levels: facts and figures on the Amsterdam Area, trend analyses and future scenarios.

Combined forces

We bring together knowledge and organisations and promote promising initiatives in the region. Change is only possible if you look and think beyond borders, by bringing together companies, universities and government, at regional level, to produce unexpected meetings and innovations.

The focus lies on the most urgent urban challenges and in fields where we have the expertise, knowledge and human resources in the Amsterdam Area to make a real difference, and which also offer potential for economic growth. The point of departure is always the mobilisation of energy, ownership and executive power within the AMA.

We connect ideas with investors, inventors with implementers and dreamers with realists, putting plans into practice and making solutions a reality.

Amsterdam Smart City and the Board work from different directions on the same transitions with the aim of improving the quality of life for every resident of the Amsterdam Area. We do so by organising collaboration between industry, universities and government to catalyse systemic progress. At the same time, Amsterdam Smart City’s approach is also directed at the development of concrete applications based on public values for the resident/user.

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